Pick of The Week
Uber Rebrand 2018
Only 8 years ago, 'Uber' was just a German word.
Now it's a household name synonymous with the word 'taxi'. "One thing was clear: a truly iconic brand system would leverage the power of our name recognition."
The Best of The Rest
Why the Digital Detox Should Die
Going cold turkey isn't the right thing to do.
But why is cutting yourself off all together the wrong way to go when getting rid of your tech toxins — and what should the alternative be?
12 Principles Behind the Agile Manifesto
Smart ways to craft, confirm, and deliver code.
Agile — "The ability to create and respond to change in an uncertain and turbulent environment". The principles of the agile manifesto — take a look...
New Logos and Identities for John Lewis Partnership
Their employees were always known as 'partners'.
And had an ownership stake in the company. Now they have incorporated this fact into their branding — Say hello to John Lewis & Partners and Waitrose & Partners.
Ugliness Is Underrated: Ugly Design
Fish flip-flops, lettuce umbrellas or bread chairs.
All of them embody the weird combination of ugly but somehow cute that seems to be creeping into style. They may not be aesthetically pleasing but boy, do we love 'em...
One More Thing
Become one of the team at Inktrap.
There are currently six of us and we're now looking for a talented front-end developer to join the team and help us make interfaces that are beautiful, engaging and effective. Find out more on our website!